Enterprise SEO Services
RicketyRoo helps franchise systems, multi-location brands, and large websites grow organic visibility, qualified leads, and revenue with SEO built for scale.
No smoke and mirrors. No 12-month template pretending to be strategy. No broad rollouts based on guesswork.
Real Visibility. Real Conversions. Real Good SEO.
Enterprise SEO built for real-world complexity
Enterprise SEO breaks when site structure, local visibility, reporting, and rollout control are not built to scale.
It’s more than URLs, templates, and teams with competing priorities. Leadership is watching. Franchisees are watching. Paid, brand, dev, and ops all have skin in the game. That is why the work has to hold up in the real world.
What you need isn’t a cookie-cutter agency plan. You need a strategy built for how big companies operate:
- Site architecture that scales
- Location strategies that do not cannibalize themselves
- Technical SEO that doesn’t break the site
- Content systems that don’t create duplicate junk
- Reporting that actually speaks to the C-suite
- Testing before broad rollouts
- Recommendations built for the real world, not an SEO fantasy draft
That’s the kind of work we do every day at RicketyRoo.
Wanna find out what we can do for you? Talk to Blake today.
Why serious brands call RicketyRoo
No sales layer. No nonsense.
When you book a discovery call, you talk to Blake. He stays involved in strategy, and there are zero sales reps standing between you and the work. You don’t need another agency pitching strategy they will never touch. You need direct answers from people who know how to handle a big site, high stakes, and a complex internal environment.
No template dressed up as strategy
Big accounts do not need bigger boilerplate. We do not shove you into a preset plan and call it custom. We look at what matters, reprioritize as needed, and build around the work that will actually move your business.
Less SEO theater. More business movement.
You do not need another update about how many meta descriptions got touched. You need to know what changed, what moved, what it means, and what comes next. We care about the metrics that drive leads, calls, revenue, and growth, not fluff built to fill a monthly report.
Test first. Scale second.
On large sites, bad rollouts get expensive fast. That is why we test before we go broad. We validate changes, reduce risk, and use data to decide which initiatives get a wider rollout.
Wanna know what we can do?
Find out how we increased quote requests by 147% for one nationwide brand.
What winning looks like for your business
SEO only matters if you get real-world ROI:
- More qualified leads — Hale Trailer saw a 147% increase in quote requests and an 89% increase in rental inquiries.
- Stronger performance across locations — CottageCare grew across 40+ locations in the US and Canada, with support across listings, reviews, and local authority.
That’s the bar: more leads, more conversions, stronger performance at scale, and better decisions backed by evidence. If the work is not moving the business, it is not good SEO.
How we solve enterprise SEO problems
Protect visibility at scale
When a big site slips, it rarely slips in one place. We handle the technical and structural work that keeps visibility intact as you grow.
- Technical SEO: crawl waste, indexation, duplicate content, canonicals, redirects, schema, page speed, rendering
- Site structure: architecture, templates, internal linking, URL systems
- Ongoing oversight: roadmaps, prioritization, and reporting that keep the foundation strong
Grow across locations without cannibalization
Franchise and multi-location SEO gets messy fast. You need local visibility, brand consistency, and a setup that lets each location compete without the site stepping on itself.
- Location architecture that scales
- Local page strategy built for real markets
- Google Business Profile strategy and governance
- Reviews, updates, and systems that support dozens, hundreds, or thousands of locations
Turn existing traffic into more revenue
Traffic alone is not the job. The job is getting more out of the traffic you already earn.
- Content strategy that strengthens what matters and cuts what does not
- UX and CRO improvements through RooLabs testing
- Better layouts, CTAs, navigation, and page experience
- Relevant links and trust signals that support performance without junk tactics
We’re never content to stop at ‘good enough’
Big-site SEO is never one-and-done. We’re not content to stop at “good enough.” We keep refining the work until your pages convert better, your structure maximizes visibility across search surfaces, and our strategy generates the revenue it should.
You don’t pay us to look busy. And to be quite honest, we’re not interested in the same tired tactics everyone recycles over and over. We’re only interested in winning. And we only win when you do.
Let’s Talk About the Wins You Need
Who we’re built for
Franchise systems
You have corporate goals, local operators, and a brand that has to stay consistent across every market. If you are trying to improve location visibility, strengthen local pages, and keep the system aligned without slowing everything down, this is for you.
Multi-location brands
You have dozens, hundreds, or thousands of locations and need each one to compete in its own market. If you are dealing with location-page sprawl, Google Business Profile scale, review strategy, or expansion into new markets, this is for you.
Enterprise websites
You have a large site, a lot of moving parts, and no room for weak rollouts. If your team is managing complex templates, technical debt, internal dependencies, and search performance across a big footprint, this is for you.
In-house teams
You already have smart people. You just need sharp backup. If you want a partner who can help pressure-test ideas, spot risk, find upside, and support the work without adding noise, this is for you.
Probably not a fit if…
- You want the cheapest retainer.
- You want reporting that looks busy, not reporting that helps you make decisions.
- You want shortcuts, spam, or tactics that will not hold up.
If your site is large, your locations are many, too many people have a say, or your current SEO feels like a pile of random tasks, let’s talk.
You will not get a sales rep.
You’ll talk to Blake. We’ll look at your goals, your site, your constraints, and the mess that is standing in the way. Then we’ll let you know straight up whether RicketyRoo is a fit.
As Seen On
RicketyRoo has been a great company to work with! Our past experiences with SEO companies involved locking into 12-month contracts with the agency doing a lot of technical busy work in the first month and then seemingly coasting for the next 11. Until working with Rickety Roo, we were never really sure if the SEO “experts” really knew what they were doing and if they were keeping up with the ever-changing SEO landscape. We interviewed several SEO agencies before deciding to work with RicketyRoo. Within 15 minutes of our introduction call, Blake was walking us through many of the technical issues with our site as well as several offsite strategies that our past SEO consultants had failed to take advantage of. Working with Rickety Roo has been a great experience. In addition to seeing the results of Rickety Roo’s work first hand, the fact that Blake is a Local Search Ranking Factors contributor and is mentioned in several Moz experts panels gives me a lot of assurance that he knows what he is talking about and is helping us take advantage of the latest local SEO knowledge.
Where do I begin? It’s all so incredibly perfect! I have worked with quite a few people in this industry, one of them supposedly one of the biggest names in the SEO game, but no one has even come close to matching the knowledge and professionalism of Blake and his team at RicketyRoo.
Having a bunch of different service locations in varying markets across the US and Canada makes it difficult work of developing plans that are effective across the board but the plan they have put into motion is genius and working SO WELL!
Beyond the obvious knowledge of SEO and implementation strategies, the communication is as good as I’ve ever had with anyone. They are also EAGER to see results in your business and genuinely give a shit.
I cannot recommend RicketyRoo enough! Really, you can’t go wrong here!
We had been searching for someone to assist us with our SEO for about a year. A few common things that I found out was most people try to sell you and most people don’t know what they’re talking about. I was referred to RicketyRoo by a friend and was amazed how knowledgeable they were and unlike others, they weren’t aggressively trying to sell me. Instead, they educated us and helped us grow our business. We have learned a lot since we met with Blake and it has been over a year since we’ve worked together. They have ranked our site high on Google locally which has helped us get more leads. I am happy to work with RicketyRoo and highly recommend them to everyone I meet.
Through developing my professional services website RicketyRoo showed me that they have a knack for capturing the essence of a brand message. They listened intently to my vision, ideas and core values and combined them into a final product that clearly portrayed my objectives. RicketyRoo is a solid company who you can trust to give 100% on any project they take on.
I have been using Blake for years and couldn’t be happier! He has rebuilt my website and fine-tuned everything along the way. He’s never tried to up sell me or push anything on me that would only benefit him. Anytime I have a question or concern he’s always very prompt to respond and resolve any issues. I highly recommend Blake and his team at RicketyRoo.
Blake Denman is simply the most knowledgeable, ethical and caring PPC expert you will ever find. He will always take stellar care of his clients and go the extra mile. I am so lucky to have him as my PPC consultant!
I’ve been working with Blake and RicketyRoo for several years. He and his staff have made consistent progress in my climb up the search ladder. They contact me monthly with progress reports and to schedule one to one talks on what they are doing and their plans for the following month.
I appreciate their eye for detail and their knowledge of a world I know nothing about.
Thanks!
Want
Results?
Lets talk.
Let’s talk about what you need and how a partnership with us will hit your goals. Arrange a call using the form below and we'll be in touch soon.