by Melissa Popp | Apr 14, 2021
Content is an essential component of your website. It doesn’t matter if you’re a household name or a mom-and-pop store down the road. Without content on your website that tells visitors about who you are, they will never do business with you. If you’re thinking about... by Blake Denman | Jun 19, 2020
Link building… one of the enigmas of SEO. Most conference talks and articles show results from Fortune 500 companies, brands you know by name. What about small to medium-sized businesses? You might have great content but your success at outreach compared to the... by Blake Denman | May 24, 2018
I hate these types of posts. They seem so clickbaity, don’t they? Well, the intent of this post is to educate treatment centers on something I discovered doing a competitive analysis for a treatment center that we do SEO for. I sincerely hope that if... by Blake Denman | May 3, 2018
**Disclaimer, please read** I have ZERO proof that Google is artificially ranking a specific page for 10’s of thousands of search queries. Everything written below is pure speculation. The “evidence” I have is from performing hundreds of live searches without any... by Blake Denman | Oct 11, 2016
Chances are you’ve seen the 2016 Local SEO Ranking Factors done by Dan Leibson & Andrew Shotland. They looked at 30k businesses to figure out where Local SEO’s should really focus their efforts for better rankings. In short: Links really freaking matter. Look… I’m... by Blake Denman | Oct 16, 2015
How many calls do you get a day from merchant services, auto-dialers stating that “your Google listing is in danger of being deleted, press 1 now to speak to a Google specialist”, or companies that claim “We have one spot on Google just for you!”? 10, 20, 30... by Blake Denman | Oct 8, 2015
You really want to rank for some competitive keywords, and maybe your Google My Business listing is ranking on page 1, but #7. In order for your local listing to be shown on the front page, you have to rank in the top 3. Further reading on citations: What a citation... by Blake Denman | Oct 6, 2015
Citations are important for your local SEO. They still rank among the top 4 local search ranking factors survey for 2015. So how do you go about making sure that your business NAP (Name, Address, and Phone number) is good across the local search ecosystem? In short,... by Blake Denman | Sep 21, 2015
From year to year Moz, a popular software used by many inbound marketers, publishes survey results of the most important ranking factors for local SEO. The results for 2015 have not been published yet as of the time of this writing. When 2015’s results are published,... by Blake Denman | Sep 10, 2015
I’m a sucker for new and shiny objects. When I was 16 I was a server at Macaroni Grill and was invited to a seminar. The seminar was CutCo. The speaker was really amped up and talked about all of the money a young guy like me could make working part-time and when I... by Blake Denman | Sep 1, 2015
Not all local SEO companies are created equal. What separates the good from bad? When speaking with a potential client, often times they are working with a solo practitioner or a a full-fledged local SEO agency. I ask them what the company is actually doing for them... by Blake Denman | Aug 27, 2015
I have been doing local SEO and digital marketing for over 8 1/2 years now. I really had no intention of staying in this field. I took a job at a company that was selling local SEO because I could type fast. I needed the job to pay my bills, but also so I could go to... by Blake Denman | Aug 25, 2015
I’ve been in this industry for more than 9 years now. Time sure has flown. I never had the intention of doing what I do for a living. I literally fell into it. My background was more medical prior to my involvement with local search. I used to be an EMT and wanted to... by Blake Denman | Aug 20, 2015
We all know what links are. Those are the things that let us click and link to other pieces of information and media online. When it comes to traditional SEO, a website owner wants to get quality, authoritative links in order to help rank on major search engines.... by Blake Denman | Jul 28, 2015
founded RicketyRoo on being honest and as transparent as possible with clients. I’ve learned that the more and more we are honest and open with clients, the more and more they trust us to do the work we do. There is no “secret sauce” or “proprietary” didgeridoo when... by Blake Denman | Jul 23, 2015
We’ve all been there. You perform a search, click on a result, and are welcomed with the dreaded stock photo on the homepage like the one below. They are pretty easy to catch, the lighting is perfect, hair and makeup are perfect, it looks to good to be true. Why do... by Blake Denman | Jul 16, 2015
What drug treatment center wouldn’t want to get to the top of google.com for competitive keywords like “drug treatment center” and “drug rehab services”? There are two options for getting to the top of Google*. Pay Per Click Advertising or Local SEO/Traditional SEO.... by Blake Denman | Jul 7, 2015
Just like treatment methods that were used 3-5 years ago, are now no longer used, and new and better treatment methods are practiced. Local SEO is a constantly changing environment, and search engines are constantly updating their algorithms to find the best results... by Blake Denman | Jul 2, 2015
We live in the mobile age. If your website isn’t mobile friendly, you are missing out on some huge opportunities to gain more admissions. Even mobile-friendly treatment center websites miss this one simple feature that makes a mobile-friendly website user-friendly.... by Blake Denman | Jun 30, 2015
On April 21st of 2015, Google rolled out an update to their core algorithm. The purpose of the update was to boost the ranking of mobile-friendly pages on mobile search results. If your website is not mobile-friendly and ranks well organically, you can count on... 
