We’re thrilled to share some exciting news from the RooKrew: Celeste Gonzalez, Director of RooLabs, has officially been named a Microsoft Clarity Ambassador!
The Microsoft Clarity Ambassador Program is a new initiative designed to bring together power users, experts, and passionate professionals in behavioral analytics and user experience. As one of the inaugural members, Celeste joins a global group of digital marketers and analysts helping shape the future of Microsoft Clarity, a free user behavior tool offering heatmaps, session recordings, and AI-driven insights.
As someone who’s long advocated for UX-informed SEO, Celeste has used Clarity to power countless experiments and deliver measurable growth for local businesses. You may have even caught our Clarity case study on how we increased client conversions by 122%!
As a Clarity Ambassador, Celeste will:
- Gain early access to new features and beta tools
- Collaborate with Microsoft’s product team to offer feedback
- Share educational content, insights, and real-world applications
- Connect with other data-driven marketers across the globe
If you’re passionate about combining SEO and UX like we are, and want to explore how behavioral data can fuel your own strategy, we highly recommend staying tuned for future content and how Celeste is using Clarity.
